NEWS & INSIGHTS

What we're doing and thinking.
The Legendary “We’re #2” Avis Campaign

The Legendary “We’re #2” Avis Campaign

In this episode of Your Marketing Moment, we explore another significant marketing moment from the last 50 years of American business.  Join John Nee and his guest Jessa Barnes, Director of Brand Strategy with Integrated Marketing firm R\West, as they analyze the...

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Join Us at ExhibitorLive

Join Us at ExhibitorLive

Act 1 Partner's John Nee will be presenting "On the Air! Podcasting to Grow Your Business and Your Event" at ExhibitorLive, Wednesday, April 26 at 8 a.m. in Louisville. This will be the second time John has been a presenter at the yearly conference.  Using his own...

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Apple’s “1984” Super Bowl Ad

Apple’s “1984” Super Bowl Ad

We introduce a new format in this episode of Your Marketing Moment. Instead of interviewing a guest about their marketing moment, we begin our exploration of famous marketing moments of the past 50 years.   And as we celebrate Super Bowl week, what better moment...

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Your Company’s Sentence

Your Company’s Sentence

In the past week, we've watched two senior executives be interviewed on camera who could not succinctly articulate in a single sentence what their company does - the video then shared with thousands. It was the first question of the interview. The question they knew...

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NEWS & INSIGHTS